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We are a premium media and events company that connects UAE affluent and brand-conscious consumers through their chosen lifestyle activities.


Our multi-cultural and highly skilled team produces the best results as we carefully listen to and understand our client’s goals and vision.

Sherry Faller

Managing Director

Sherry Faller is an accomplished Public Relations, Media, and Marketing strategist with a career spanning over 15 years in China. Her professional journey began in Shanghai, where she worked with top media companies, both in traditional and digital media, honing her expertise and gaining a deep understanding of the Chinese market.

Her career took a pivotal turn as she assumed the role of Sales and Marketing Director for a luxury media and events company, focusing on fashion and luxury sectors. This experience equipped her with an in-depth knowledge of the industry and paved the way for her next chapter. Sherry’s entrepreneurial spirit led her to Hong Kong, where she established her own PR company, catering to luxury brand clients. Her extensive experience allowed her to build valuable contacts and a strong client base, achieving remarkable results which allow her to penetrate the Middle Eastern market. This background uniquely positions her to navigate the dynamic and ever-evolving world of luxury and media.

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